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10901 Little Patuxent Parkway
Columbia MD, 21044
Laurel College Center
312 Marshall Avenue, Suite 205
Laurel, MD 20707
Gateway Business Training Center
6751 Columbia Gateway Drive
Columbia MD, 21046
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Marketing & Social Media

Digital Marketing Certificate

Earn a Continuing Education Certificate of Completion for Professional Development. This three-part series covers the essentials of eMarketing. You will explore ways to improve email promotions, increase website traffic, and online advertising techniques. You will receive an email with login instructions by the start date. Please visit yougotclass.org/catalog.cfm/HowardCC or call 443-518-4680 for more information.

Tuition: $495 (includes $470 in fees*)
Sep 03-Nov 29   Online XO-933 4087 #5087
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Introduction to Social Media
Learn the basics on a few of the most popular social media platforms for business use, including Facebook, Twitter, LinkedIn, Instagram, and more. Create a social media strategy for your business, do a quick audit of your own social media presence, and find out why millions of businesses are finding social networking to be profitable and key to their branding.
Tuition: $60** (fee based, no waivers)
Fri Aug 16 1PM-4PM Gateway Campus Lab E XE-302 8441 #1247
Mon Sep 30 9AM-12PM Gateway Campus Lab E XE-302 8149 #5150
Fri Nov 01 9AM-12PM Gateway Campus Lab E XE-302 8151 #5153
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Make Instagram Work for You
Drive more customers to your business with Instagram! We’ll cover the basics of using Instagram for your business, provide an overview of all the latest features and updates, and show you how to plan, manage, and optimize your Instagram strategy. Create your first Instagram Story, and learn how to communicate your brand’s values on Instagram. Prerequisite: You must have an Instagram Business account. Three hours.
Tuition: $60 (fee based, no waivers)
Fri Aug 16 9AM-12PM Gateway Campus Lab E XA-391 8458 #1267
Fri Nov 01 1PM-4PM Gateway Campus Lab E XA-391 8152 #5154
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Marketing Strategies for Today and Tomorrow

Learn the timeless marketing basics that every business owner must know, including marketing metrics, targeting by profiling, advertising, sales, customer service, web strategies, and more.

Tuition: $70 (includes $40 in fees*)
Sat Jul 27 9AM-4PM Laurel College Center XB-340 M1626 #1272
Sat Aug 10 9AM-4PM Laurel College Center XB-340 M1627 #1273
Sat Nov 23 9AM-4PM Laurel College Center XB-340 M1612 #5399
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Marketing Your Business on Facebook

Optimize your business presence on Facebook – the most popular social media platform worldwide! Get an up-to-date overview of all the features for businesses on Facebook, including Pages, Groups, Messenger, Fundraisers, and Ads. Get started on your first Facebook Ad campaign, get some tips on how to manage the Facebook algorithm, and learn how to reach your ideal customer on social media. Prerequisite: It is recommended that you have a Facebook Business Page or Group.

Tuition: $60** (fee based, no waivers)
Mon Sep 30 1PM-4PM Gateway Campus Lab E XE-560 8150 #5152
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Social Media for Business Series
Earn a Continuing Education Certificate of Completion for Professional Development. Learn to communicate, market and serve customers using social media in this three-part series. Discover the principles of communication that apply across all social networks and how these networks work. Facebook, Twitter, blogging, YouTube, LinkedIn, and more are discussed. You will receive an email with login instructions by the start date. Please visit yougotclass.org/catalog.cfm/HowardCC or call 443-518-4680 for more information.
Tuition: $495 (includes $470 in fees*)
Sep 03-Nov 29   Online XO-900 4086 #5086
Register Now

 

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